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GDPR

PRIVACY POLICY FOR USERS LOCATED IN THE EUROPEAN ECONOMIC AREA

Effective Date: 2025/05/04

Anchor Point Media (“we,” “us,” or “our”), a Christian media ministry based in the United States, respects the privacy of individuals who visit and use our website, www.anchorpointmedia.org (the “Site”), and is committed to protecting the personal data of users located in the European Economic Area (“EEA”). This Privacy Policy (the “Policy”) outlines how we collect, use, store, transfer, and otherwise process personal data in accordance with the General Data Protection Regulation (EU) 2016/679 (“GDPR”).

Data Controller

Anchor Point Media is the controller of your personal data processed through this Site. You may contact us using the following details:

Anchor Point Media
Email: wmu@anchorpointmedia.org
Website: www.anchorpointmedia.com 

Scope of This Policy

This Policy applies to personal data collected from individuals located in the EEA who:

  • Visit or browse our website;
  • View or interact with video content hosted on YouTube and embedded on our Site;
  • Submit their contact details via online forms;
  • Receive marketing or other communications from us; or
  • Interact with our digital advertising (including Facebook and other platforms).
     

Categories of Personal Data We Collect

We may collect and process the following categories of personal data:

  • Identity and Contact Data: Name, email address, and any other data you provide through submission forms.
  • Technical Data: IP address, browser type and version, operating system, device identifiers, time zone, and location data.
  • Usage Data: Information about your interactions with the Site, including pages visited, links clicked, and time spent.
  • Marketing and Tracking Data: Data collected via tracking technologies such as cookies, Google Analytics, and Facebook Pixel, including your interaction with our advertisements and videos.
  • Video Viewing Data: When you access videos embedded via YouTube, YouTube (a Google service) may collect data in accordance with their own privacy policies.
     

Purposes and Legal Bases for Processing

We process your personal data for the purposes and legal bases set out below:

Purpose of Processing Legal Basis Under GDPR
Responding to your inquiries or messages Consent (Art. 6(1)(a))
Sharing ministry video content via embedded YouTube players Legitimate Interest (Art. 6(1)(f))
Monitoring website performance and analyzing usage through Google Analytics Consent (via cookie banner) (Art. 6(1)(a))
Delivering targeted advertising and retargeting via Facebook and other platforms Consent (via cookie banner) (Art. 6(1)(a))
Complying with legal obligations Legal Obligation (Art. 6(1)(c))
Maintaining the security and functionality of the Site Legitimate Interest (Art. 6(1)(f))

Cookies and Tracking Technologies

We use cookies and similar tracking technologies for analytics, performance, personalization, and advertising purposes.

  • Google Analytics: We use Google Analytics to understand how visitors use our Site. Google may collect data such as IP address, device/browser details, and usage behavior.
  • Facebook Pixel: We use Facebook Pixel to deliver targeted advertisements and track conversions.
  • YouTube Embeds: Videos embedded from YouTube may set cookies and collect usage data in accordance with Google’s Privacy Policy.

We obtain your consent for the use of non-essential cookies via a cookie consent banner. You can withdraw your consent at any time by adjusting your cookie settings in your browser. 

Data Sharing and Disclosure

We do not sell your personal data. However, we may share it with:

  • Service Providers: IT providers, website hosts, analytics providers, and communication tools acting on our behalf.
  • Advertising Platforms: Including Facebook, for retargeting and campaign analytics.
  • YouTube (Google LLC): For video hosting and playback via embedded content.
  • Regulatory Authorities: Where required to comply with applicable law or lawful requests.

All third parties that process data on our behalf do so in accordance with written agreements and GDPR standards.
 

International Data Transfers

Your personal data may be transferred to and stored in countries outside the EEA, including the United States. Where such transfers occur, we implement safeguards such as:

  • Standard Contractual Clauses approved by the European Commission; or
  • Transfers to entities located in countries with adequacy decisions under Article 45 GDPR.

To request information or a copy of the applicable safeguards, please contact us using the information in Section 1.
 

Data Retention

We retain personal data only for as long as is necessary for the purposes for which it was collected, including for legitimate legal or reporting obligations. Where consent is the basis for processing, we retain the data until consent is withdrawn or after a defined period of inactivity.
 

Your Rights Under GDPR

If you are located in the EEA, you have the following rights:

  • Right of Access – to obtain a copy of your personal data
  • Right to Rectification – to correct inaccurate or incomplete data
  • Right to Erasure – to request deletion of your data under certain conditions
  • Right to Restrict Processing – to limit how we use your data
  • Right to Data Portability – to receive a copy of your data in a structured format
  • Right to Object – to object to processing based on legitimate interest or for marketing purposes
  • Right to Withdraw Consent – where consent is the basis for processing
  • Right to Lodge a Complaint – with a supervisory authority in your EEA member state

To exercise any of the above rights, please contact us at wmu@anchorpointmedia.org
 

Children’s Privacy

This Site is not directed at individuals under the age of 16, and we do not knowingly collect personal data from minors without appropriate parental consent. If we become aware of such data collection, we will delete it promptly.
 

Amendments to This Policy

We may revise this Policy from time to time. Updates will be posted on this page with a new “Effective Date.” Continued use of the Site following such changes constitutes your acceptance of the revised Policy.

Contact Us

If you have any questions, concerns, or requests regarding this Privacy Policy or our processing of your personal data, please contact:

Anchor Point Media
Email: wmu@anchorpointmedia.org
Website: www.anchorpointmedia.org/contact/

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